About me

I help e-commerce businesses grow online through creative solutions, smart project management, and top-tier design.

That's me
My background

I started my career in 2012 working for Sovereign Brands and the Berish family. I worked in marketing operations for Armand de Brignac, and was a senior project manager for the launch of the Luc Belaire Rare Rose and Bumbu Rum brands. These brands are valued at over $800M+ today, and I was able to work first hand with the C-suite, the international sales team, operations teams, and creative teams to help make it happen.

I then founded my own e-commerce DTC business, raising venture capital and launching a brand in 2018, in the infancy of the legal hemp market. The company used social media marketing and pick and pack operation via the Shopify and Wix platforms.

I worked as Creative Director for TALK WORKS, a premiere Amazon Vendor and exclusive Amazon Accelerator Brand. I ran the 3D studio where we launch hundreds of new consumer electronic products each year. I oversaw content creation, digital marketing distribution, performance tracking, project management, and more.

I spent a year as the Marketing Director for Sanders Collection, a family of 12 brands in the home textile industry. We sold on Amazon Seller Central, Amazon Vendor Central, and Shopify.

I am currently the E-Commerce Sales Manager at Premier Brands of America, a contract manufacturer. We bring to market new Arm & Hammer & Cutter products.

During my career, I have built a network of experts in almost every facet of e-commerce business development. I lend my expertise in digital technology, investor relations, creative management, brand building, and more.

Bachelor of Arts
Pace University, Dyson School of Arts & Sciences
2011 - 2015
Work experience
E-Commerce Sales Manager
Premier Brands of America
Director of Marketing
Sanders Collection
Creative Director
Just Wireless, Inc.
MARCH 2021 - DECEMBER 2022
E-Commerce Director
Otto Medica Co
Senior Marketing Manager
Sovereign Brands
MARCH 2012 - JANUARY 2017


product packaging, digital merchandizing, product photo+video, investor presentations, digital content creation, cross-channel merchandizing



build and optimize online stores, client + customer acquisition, market place API integrations, inventory and reporting systems, search engine + marketplace optimizations


Social Media

digital advertising, keyword research and testing, user generated content, paid partnerships, influencer marketing

Work together?

I'd love to hear from you! Send me a message & I'll be in touch as soon as I possibly can.